color blind glasses

Startup Founder, VP Technology - CTO + CEO

Summary

In 2010, I co-founded EnChroma, Inc. - the Berkeley-based company behind the award-winning color blind glasses that captured global attention, as seen in viral videos viewed over 1 billion times.

As the Vice-President of Technology and CTO, I was the lead author for the company's core patent portfolio, including 6 granted US patents, 18 granted international patents, and additional pending patents. As CEO between 2015-2020, I led the company into the eye care professional market with distribution in 300 optometry stores across 25 countries, expanded its total addressable market 3X with a new lens technology for people with low vision, and secured the East Bay Innovation Award, Life Sciences Category in 2020.

Before EnChroma it was widely believed that it was impossible to correct color blindness using eyewear. Current projections estimate the color blind glasses market is growing at a 16% CAGR and will reach $27.5M by 2027, with EnChroma well positioned at the forefront of the industry.

The company continues to grow and is focused on international expansion.

Skills

Cross-Functional Innovation Management
IP Strategy - Patents, Trademarks, NDAs
Digital Marketing - Viral Marketing - SEO
Eyewear Design - Lens Design - Certified Optician
E-commerce & Logistics - Shopify
Product Sourcing - Forecasting
People Management, HR, Leadership
Event & Trade Show Production
General Legal, HR, Insurance, Compliance
Corporate Accounting, Tax, P&L Responsibility

New York Times
Sunday Business Feature

New York Times, 2015

SBA Tibbetts Award
Washington, DC

US SBA, 2016

Beacons of the Photonics Industry

Photonics Media, 2017

East Bay Innovation Award
Life Sciences Category

East Bay EDA, 2020

Demonstration of EnChroma Lens

Patented Lens Technology

EnChroma Cracks the Color Code
Artist of the Lens Series

20/20 Magazine, 2018

Trade Show Execution - 2020 Opti, Munich Germany

Patents

Schmeder, Andrew. "Spectral glare control eyewear for color blindness and low vision assistance." U.S. Patent Application No. 17/464,171.

Schmeder, Andrew W., and D. McPherson. "Optical filters affecting color vision in a desired manner and design method thereof by non-linear optimization." U.S. Patent No. 11,454,827. 27 Sep. 2022.

Schmeder, Andrew. "Lighting system for simulating conditions of color deficient vision and demonstrating effectiveness of color-blindness compensating eyewear." U.S. Patent No. 10,912,457. 9 Feb. 2021.

Schmeder, Andrew W., and D. McPherson. "Multi-band color vision filters and method by LP-optimization." U.S. Patent No. 10,852,461. 1 Dec. 2020.

Schmeder, Andrew W., and D. McPherson. "Optical filters affecting color vision in a desired manner and design method thereof by non-linear optimization." U.S. Patent No. 10,606,100. 31 Mar. 2020.

Schmeder, Andrew W., and D. McPherson. "Optical filters affecting color vision in a desired manner and design method thereof by non-linear optimization." U.S. Patent No. 10,606,101. 31 Mar. 2020.

Schmeder, Andrew W., and D. McPherson. "Multi-band Color Vision Filters and Method by LP-optimization." U.S. Patent No. 10,338,286. 2 Jul. 2019.

Publications

Accidental Discovery leads to Glasses for the Color Blind, National Institutes of Health, 2021

EnChroma Cracks the Color Code, M Mattison-Shupnick, A Schmeder, 20/20 Magazine, 2018

EnChroma's Accidental Spectacles find Niche Among the Colorblind, New York Times, April 2015

Events

Vision Expo West 2014

Vision Expo West 2015

Exploratorium After Dark: RGB

Vision Expo West 2018

California Academy of Sciences

New York Times Tech Festival

Vision Expo East 2019

Vision Expo West 2019

AOA Saint Louis, MO

MIDO, Milan Italy 2019

Opti 2020, Munich Germany

Notices

All statements on this website are my own and do not represent EnChroma, Inc.

ENCHROMA and the 4-dots logo are Registered Trademarks of EnChroma, Inc.

The above referenced patents are property of EnChroma, Inc.

Additional patents may be pending or issued.

Page updated

Google Sites

Report abuse